Episode 9 – Discussing Electrification at the Integer Emissions Summit in Germany

In this episode, AVID Technology’s founder and Managing Director Ryan Maughan discusses the opportunity for electrification in heavy-duty machinery, in particular, our experience of 48V in mild hybrid systems and 24V micro hybrid systems for off-highway and commercial vehicle applications at the IES Europe summit.

He also discusses:
The background of avid technology
What kind of technology we offer
What kind of vehicles our tech goes on
What benefits they have
What are the common objections and why are they incorrect

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